News and Perspectives

Listen To Your Customers

Listen To Your Customers

LISTEN TO YOUR CUSTOMERSHubris is a death sentence for many startups I have heard countless entrepreneurs - including myself - quote Henry Ford when he said, “If I had asked my customers what they wanted, they would have said, ‘faster horses’,” the implication being...

Insourcing Nightmares

Insourcing Nightmares

Perhaps you’ve fallen into the same trap I have.  You have an idea for a new digital product, and you think you can build it internally.  Maybe you have a well-known offline brand, but you don’t yet have a successful mobile app. And perhaps you have a guy in IT who is...

Release Planning and Honest Bidding

Release Planning and Honest Bidding

Beyond the obvious “get to know you” questions, when a prospective client for software development services contacts potential outsourcing partners, they all have one big question... “How long will it take to build my software and how much money will it cost?” And,...

Outsourcing v. Upsourcing

Outsourcing v. Upsourcing

CTOs and VPs of Engineering – especially those at smaller firms – likely feel overwhelmed when evaluating potential outsourcers, so here’s some guidance to help simplify the process